Как бесплатно получить подписчиков в Инстаграме. 23 основных совета

В этой статье не будет советов по «серому продвижению» в инстаграм. Накрутка подписчиков, лайков, комментариев — мы это не приветствуем. Также мы против массфолловинга и масслайкинга. Такие методы не приносят высоких результатов. Из-за их использования можно получить бан от самого инстаграма.

В статье будут только легальные, эффективные методы получения подписчиков. Без затрат на их привлечение.

Продумать стратегию продвижения в инстаграм

Прежде, чем создавать бизнес-аккаунт в инстаграм нужно составить план и его придерживаться.

Для чего вам аккаунт? Повысить лояльность клиентов, продавать товары и услуги, общаться с клиентами.

Если это личный блог, то через него вы можете показывать свою экспертность, продавать товары и услуги, получать деньги с рекламных интеграций.

План необходим для того, чтобы двигаться в нужном направлении и не распыляться на всё сразу. Для каждой цели нужна своя стратегия достижения.

Описать свою целевую аудиторию

Стратегия — это хорошо, но еще важно знать, для кого вы всё это делаете.

Кому будет интересно следить за вашим профилем? Кто эти люди, чем занимаются, какие у них «боли», какие товары или услуги им будут интересны и почему.

Есть разница, писать для бизнесмена с личным водителем или для студента, который еще толком не знает, кем хочет стать в жизни?

Создайте узнаваемый дизайн профиля

Благодаря дизайну вы сможете выделяться среди остальных профилей и публикаций. Люди с первого взгляда будут узнавать ваш бренд. Так вы завоюете их внимание и останетесь в памяти.

Поработайте над описанием профиля

Описание профиля — бесплатная реклама. У вас есть всего несколько строчек для того, чтобы привлечь внимание и вызвать желание «подписаться» на профиль. Используйте их максимально эффективно.

Имя — ключевое слово, по которому можно найти ваш профиль. Напишите общее название: «Магазин одежды», например.

Имя пользователя — используйте короткое название. Назовитесь также, как и в других соцсетях, чтобы пользователи легко могли вас найти.

Сайт — укажите ссылку на него. Она будет кликабельна и пользователи смогут перейти на нее. Также вы можете размещать там ссылки на статьи, полезные материалы.

Описание профиля — лаконично и интересно расскажите о своем профиле. Пользователь должен понимать, зачем ему подписываться на профиль.

Создавайте интересные публикации

Банально, но не всем очевидно. Конкуренция растет, постоянно появляется всё больше и больше профилей. Чтобы выделиться и заполучить внимание пользователей нужно приложить немало усилий.

Не гонитесь за количеством, а заострите внимание на качестве. Иногда всего один пост может привлечь тысячу новых подписчиков, которые надолго запомнят вас и заинтересуются тем, что вы делаете.

Совершенствуйтесь в визуале, но и не забывайте о текстах.

Используйте другие свои платформы

Порой люди подписаны на вас в других соцсетях и не знают о вашем существовании на других платформах. Расскажите им об этом. Завлеките их чем-то. Ведь если во всех соцсетях вы публикуете одинаковую информацию, то зачем людям подписываться просто так?

Указывайте ссылку на инстаграм в других медиаканалах

Добавьте ссылку на аккаунт в подпись к электронным письмам, на сайте или в рассылках.

Если ведете канал на YouTube — призывайте подписываться на ваши соцсети.

Используйте не только онлайн, но и офлайн возможности: укажите ссылки на соцсети на визитках, брендовых материалах, буклетах.

Пользуйтесь инстаграм-визитками

Используйте инстаграм-визитки, чтобы люди могли подписаться в один клик: разместите их на видном месте в магазинах, на конференциях, мероприятиях, которые вы устраиваете.

Инстаграм-визитка облегчает поиск вашего профиля, если вы обмениваетесь с кем-то информацией: просто откройте ее, чтобы другой человек смог ее отсканировать.

Не забывайте про хэштеги

Используйте популярные хэштеги: потратьте время на поиск популярных тематических хэштегов. Но не используйте те, которые не относятся к теме публикации.

Придумайте собственные хэштеги: отмечайте публикации уникальным хэштегом, чтобы пользователи смогли найти их среди всех остальных. Можно придумать отдельные рубрики и для каждой из них придумать собственный уникальный хэштег.

Не добавляйте слишком много хэштегов для публикации — не более 7.

Не забывайте ставить хэштеги в историях.

Не используйте хэштеги для взаимных лайков и подписок типа #взаимнаяподписка.

Упоминания в других профилях

В инстаграм распространены тематические профили. Они не создают свой уникальный контент, а репостят публикации других пользователей.

В основном, они ищут контент сами по тематическим хэштегам.

Попав к ним в профиль можно получить новых подписчиков.

Указывайте местоположение

Кроме хэштегов можно использовать местоположение, поскольку по нему пользователи тоже ищут публикации.

Если у вас физический бизнес, то указывайте местоположение и призывайте пользователей делать также.

Стремитесь попасть в раздел «Интересное»

Этот раздел находится в отдельной вкладке в инстаграм. Туда попадают посты с большой вовлеченностью и тех тематик, которые предпочитает каждый отдельный пользователь.

Ежедневно раздел посещает порядка 200 миллионов человек. Попав туда, можно привлечь много новых пользователей в свой профиль.

Взаимодействуйте с сообществами

Поищите сообществ, схожие с вашей тематикой. Проявляйте в них активность: ставьте лайки, участвуйте в дискуссиях, подписывайтесь на других людей со схожими интересами, упоминайте других пользователей у себя в профиле, делитесь их публикациями.

Отмечайте других пользователей

Отмечайте аккаунты других людей у себя в историях: они смогут использовать эти истории и у себя, с указанием вашего аккаунта. Аудитория этих людей может заинтересоваться вашим аккаунтом и подписаться на вас.

Попросите подписчиков отметить своих друзей

Поделитесь какой-нибудь фразой или интересным видео, а в конце предложите подписчикам отметить своих друзей. Например, выложить товар для пары и предложить отметить в комментариях свою вторую половинку.

Регулярность — залог успеха

Люди подписываются на вас не просто так. Они хотят получать от вас новости и новую информацию. Если выкладывать посты раз в месяц или неделю, то людям будет этого недостаточно и они могут отписаться. Старайтесь радовать пользователей своими публикациями каждый день или раз в несколько дней. Также не забывайте делать сториз.

Поработайте над текстами

Красивые фотографии в инстаграм — пол успеха. Теперь подпись под постом тоже играет важную роль, поэтому следует знать несколько правил:

Выносите самое важное в начало. Текста под фотографиями в инстаграм обрезаются после пары строк. Учитывайте эту особенность и пишите самое важное вначале текста. Можно заинтриговать пользователей прочитать весь текст — для этого придумайте цепляющий заголовок.

Задавайте вопросы. Спрашивайте мнение своих подписчиков в конце поста. Тем самым вы дадите почувствовать человека более значимым и создадите поле для дискуссий в комментариях.

Разбавляйте текст смайликами. К этому совету отнеситесь с осторожностью: не стоит добавлять 10 смайликов в несколько строчек текста. И уж точно не вставляйте несколько эмодзи подряд. Добавляйте их для структурирования текста: ставьте символы для списков, например.

Экспериментируйте с объёмом текста. Не создавайте под каждым постом полотно из текста или несколько слов ради «чтобы было». Баланс — запомните это слово. Чередуйте разные объемы, чтобы аудитория не заскучала.

Не стоит недооценивать Истории в инстаграм

Некоторые пользователи вообще не выкладывают истории или делают это крайне редко. Это связано с тем, что они недооценивают их значимость. А это хороший инструмент для привлечения аудитории.

В историях можно устраивать опросы, проводить мини-игры, спрашивать у людей их мнение и еще очень много чего. Безграничное поле для деятельности. Единственное ограничение — ваша фантазия. Дерзайте!

Проводите совместные прямые эфиры

Функция, которая позволяет пообщаться со своей аудиторией в режиме реального времени. В случае с совместным прямым эфиром вы можете заполучить новых подписчиков, которые в первый раз узнали о вас.

Пользователи могут онлайн отвечать на ваши вопросы или задавать свои. Это поможет лучше узнать, что им интересно и услышать их мнение.

Используйте вечные сториз или «хайлайтс»

Это те самые закрепленные сториз, которые видно в профилях инстаграм.

Добавьте туда самую важную информацию о товарах и услугах, которые предоставляете: прайс, актуальные акции, отзывы, контакты.

Проводите конкурсы

Кто не любит конкурсы? Предложите интересный приз и укажите условия для участия в конкурсе: отметить друга, поделиться у себя в сториз или оставить комментарий под постом.

Для большего эффекта привлеките еще несколько аккаунтов: так охват будет больше, следовательно, пользователей, которые узнают о вас.

Запустите рекламу в Инстаграм

Это платный метод привлечения новых подписчиков, но эффективный. Можете рекламировать опубликованные посты, а можете создать новые. Еще есть возможность показывать рекламу в историях.

Аудитория для показа реклама также настраивается: по возрасту, полу, гео, интересам.

Анализируйте информацию от самого Инстаграма

Когда вы переходите на профиль компании или бизнес-аккаунт, то для вас становится доступна аналитика профиля.

С помощью нее вы можете узнать данные по каждой публикации: показы, охват, репосты, сохранения. Узнать, кто ваша аудитория: их возраст, пол, гео. Регулярно отслеживайте эту информацию и продумывайте дальнейшую стратегию по привлечению новых пользователей.

90000 From 0 to 10k Followers 90001 90002 When you’re just starting out with an online business, it can be exciting to imagine how you can successfully sell your product through Instagram once you have built up your follower base. But truth is, your first 10,000 Instagram followers are the hardest to get. Why? No one knows who you are yet. You’ve still got to prove yourself as a successful brand and influencer. But that does not mean it’s not possible. If you follow this guide on how to get followers on Instagram, you could hit 10,000 Instagram followers in as little as six months.90003 90002 Discover thousands of products you can start selling online. No commitment, no credit card required. 90003 90002 Get Oberlo Now. It’s Free. 90003 90008 90009 How to Get More Followers on Instagram 90010 90011 90012 90009 # 1. Get Instagram Followers by Joining Instagram Engagement Groups 90010 90015 90002 Are you just starting to learn how to get followers on Instagram? This tactic is best for beginners. Some Instagram newbies have seen their Instagram followers increase fast.What did they do differently? They joined engagement groups. 90003 90002 90019 90003 90002 While it can be tempting to join the biggest Instagram engagement groups, the truth is you’ll get a more targeted list of Instagram followers by sticking to your niche. You can find engagement groups for travel, beauty, fashion and more. 90003 90002 In these groups, you can get followers and likes from people who have shared interests. But if you’re serious about getting the attention, you should also return the favor by following fan pages for people who join the group.90003 90002 I’ve had friends get 2,000 new followers in only a couple weeks using this strategy. 90003 90002 While it might not help with immediate sales, it helps you gain credibility early on so your Instagram page does not show that you only have 38 followers. This is more of a short-term strategy for your first few weeks on Instagram, not a long-term one for getting Instagram followers. 90003 90002 You can learn other amazing Instagram tricks like this in our free Instagram course. 90003 90012 90009 # 2.Repost Others ‘Content to Gain More Instagram Followers 90010 90015 90002 When I was starting out with social media marketing and building my store’s Instagram account, my entire posting strategy revolved around reposting other people’s content. The only way to do this without getting flagged is to credit the original poster in your description, every time. Instagram has now updated their policy and you’re required to ask for permission before reposting. 90003 90002 When I first started, I’d take screenshots and add the pictures to my Instagram.What really helped my page take off was the Repost app. It allowed me to start reposting video content on Instagram. One of the biggest home runs I had was when I re-posted a video that amassed 52,862 views, got 1264 comments and 9,147 likes. At the time, I did not even have 10,000 followers so this was a big freaking deal. 90003 90002 90040 90003 90002 Why’d I repost other people’s content instead of posting my own? 90003 90002 Because I knew that it was easier to repost content. Plus, my visual and video content would never be as good as someone else’s.Hey, at least I’m honest about it! 90003 90002 How did I know what to repost? I’d look at the numbers. 90003 90002 Hashtags are a great way to get new followers. I was pretty active on Instagram so I’d browse the list of hashtags I came up with and used daily to find the top performing posts that were not posted by other fan pages (so not my competitors) but by individual people. I’d then watch the videos and look at the pictures to see which ones I had the biggest reactions to. If I felt the urge to share someone else’s post, I knew I had to repost it onto my page.So if you’re just learning how to get followers on Instagram, this high-impact strategy is simple enough for a beginner. 90003 90012 90009 # 3. Get Promoted on Buzzfeed to Grow Your Instagram Followers 90010 90015 90002 To get that Instagram followers boost, you need to find a way to tap into a massive audience. And no one embeds Instagram posts into their content as much as Buzzfeed. 90003 90002 A Buzzfeed staff member wrote an article about how she grew her personal brand as an Instagram influencer.She currently has almost 6,000 followers but the article she wrote on the platform might’ve helped. Buzzfeed does have a Community section where anyone can post their own content onto their platform, though you’ll need to follow their guidelines to build trust and to get visibility. 90003 90002 90059 90003 90002 Is Buzzfeed not right for your niche? That’s cool. You can also use a tool called HARO where you get emails three times a day filled with requests from reporters who are looking to get content and expert quotes for their stories.Most allow a website link and social links. So you can hit two birds with one stone by getting a link to your store and Instagram account. 90003 90012 90009 # 4. Ask Customers to Share Their Photos to Build Instagram Followers 90010 90015 90002 When you’re just starting out, getting followers on Instagram will be a lot easier with customer photos in your feed. Why? It can help increase social proof. 90003 90002 90070 90003 90002 If you’ve never had a customer before, reach out to influencers in your niche with under 5,000 followers.I know the number seems low but influencers with few followers on Instagram want to monetize their accounts and will be willing to take pictures with your products at a much lower rate. You can also offer them an affiliate deal where they’ll get a commission for every sale they score with their customer referral link. 90003 90002 If you’ve already had a couple of sales, reach out to customers and offer a free gift or cash incentive for taking quality images with the product they purchased. Offering incentives is not going to be your long-term strategy but for the short-term, while you try to build your brand, this can help you grow.90003 90002 As more customers start seeing customer photos on your Instagram, they’ll naturally start tagging you in posts when they receive their products. If you comment on their post, repost the content and follow them you’ll likely get them to follow back. Though some will follow you after tagging you in their post on their own. 90003 90012 90009 # 5. Gain Instagram Followers by Having a Consistent Style 90010 90015 90002 I know this sounds like one of those ‘blah, blah, blah’ ways to gain followers on Instagram.But it is not. Here’s why: people do not follow you because of the content you’ve posted but because of what they think the future content you’ll post will be like. 90003 90002 90085 90003 90002 Say you have a corgi fan page, every day you post cute corgi pictures and videos without fail. If Instagram users keep seeing your posts eventually they’ll realize that you always post the cutest corgi content. So they follow you with the expectation that your account will always be more of the same type of content.90003 90002 Having a consistent style or theme is more than just a branding play, it’s about creating an expectation for your Instagram account that your followers or potential followers can count on. They want to see more of the same type of content, every day. 90003 90002 If you can deliver that consistency with every post, you’ll grow your followers on Instagram at a faster rate over time. 90003 90012 90009 # 6. Hashtags to Get Followers on Instagram 90010 90015 90002 Many experts will tell you to only use 5 or 11 hashtags or some other arbitrary numbers.But when I was building my store’s Instagram account, I ignored their advice and ran wild with it. 90003 90002 I’d copy and paste a list of hashtags from my phone onto my app. Then, I’d sometimes switch it up to try different hashtags but eventually, I knew which ones usually worked best. Usually, I’d go as close to or right to the max number of hashtags possible. 30. That’s the magic number. 90003 90002 Truth is, you add all those hashtags in the first comment. And as your page engagement grows, no one will ever see the first comment because they’re too busy tagging their friend in your post.90003 90002 Sure, when you’re starting out people might see it. But if the goal is to increase visibility, the easiest way to do it is to add more hashtags. As you gain followers, your posts will rank higher for those hashtag keywords giving you even more visibility. 90003 90002 If your hashtags are niche specific, you’ll increase your likelihood of being found by a relevant audience which will help you grow your followers on Instagram as well. So avoid generic hashtags like #love or #picoftheday if you’re selling fashion, for example.90003 90012 90009 # 7. Use Your Instagram Posts in Blog Posts to Build Followers 90010 90015 90002 If you have your own personal or business blog, you can embed your Instagram pictures into your blog posts. 90003 90002 Like this 👇 — Do not forget to follow Oberlo on Instagram while you’re at it. 90003 90002 90116 Say you have a fashion blog, you might write a blog post about styling tips. You can choose posts from Instagram where you show pictures of your layered outfits or a trendy outfit look.You’d then go onto the Instagram website on your desktop, go to your page, click the post, click the ‘…’ icon and click Embed. Then you copy that link into your blog post’s code section. 90003 90002 Over time, more people will be visiting your blog and will be more likely to check out your Instagram account too. 90003 90002 I know that this is more of a long-term game. Especially if you’re not getting traffic today. But adding your Instagram posts right from the beginning gives you a higher chance of visibility when six months from now you really start seeing massive returns.90003 90012 90009 # 8. Follow People Who Like Competing Instagram Pages 90010 90015 90002 To get that Instagram followers increase you need to find people who follow brands. Who are your biggest competitors on Instagram? Write them down. Then, browse their posts to see who’s commenting on their posts. Follow them and engage with them. 90003 90002 Keep in mind that when choosing competitors on Instagram it’s better to go for the smaller brands. Why? Because if you were selling makeup brushes and trying to get people who comment on Sephora, there’s a good chance that they’re not the right audience despite being in a similar niche.Bigger brands tend to have more customer loyalty. 90003 90002 However, if you have a competitor who has 100,000 fans on their page, they may not have a loyalty to that brand. 90003 90002 When commenting on posts of those you follow, do not scare them off with a sales pitch or the same comment for every person you message. If they ask a question on their post, give them an answer. Look at the types of comments others are giving and use that as a guideline for what you can comment too. 90003 90002 As you keep engaging and following people, you’ll start to amass a strong following of your own.90003 90012 90009 # 9. 90010 90009 Work With Influencers 90010 90009 — How to Get Followers on Instagram 90010 90015 90002 Another way to increase Instagram followers is by getting an influencer shoutout or having an influencer do an account takeover. 90003 90002 90147 If an influencer has a loyal following, they can give you a shoutout that’ll result in new followers for your account and possibly a few sales. 90003 90002 Be sure to write up a contract that prohibits the influencer from sending fake traffic.We once worked with an influencer who gave us a shoutout and we got 2,000 fake followers on our account. It was obvious she used a bot. When you get a sudden rush of fake follower on your account you risk getting your account banned. 90003 90002 If you’re looking for a more effective approach to get new followers, ask the influencer you work with to do an account takeover on your Instagram Stories. That way, people will have to follow your page to view the story. You’ll need to get him or her to let their audience know a few days in advance.90003 90012 90009 # 10. Host Giveaways to Build Your Instagram Followers 90010 90015 90002 If you host giveaways on Instagram and have a small audience, you might be able to get more followers. But if you host giveaways on your website and include an option to follow you on Instagram and other social networks, you’ll have a much bigger reach. 90003 90002 If your audience size is small you can post your giveaway in certain giveaway facebook groups or on giveaway blogs. 90003 90002 When I first started working in marketing, I’d reach out to giveaway blogs.I’d send them some free products in exchange for a review post. Most agreed to it for the free product though some did ask for payment as well. They’d do a product review post filled with pictures and their experiences with the product. At the end, their audience would enter to win the product under the condition that you send that customer the product. We’d get hundreds of new followers on all our social accounts. This is a great way to get new followers if you do not have an audience. But it might not be as targeted than if you were to host a giveaway on a relevant niche blog.90003 90002 If you’re just starting out, giveaways can help you get more followers on Instagram. However, if you do them too often, you might not get the right type of audience you want. If your goal is to get sales, giveaways will not necessarily help you get more of them. Though you can try this giveaway hack to get more sales. But if you’re only looking to get Instagram followers fast, this strategy can work quite well. 90003 90012 # 11. Grow Your Following by Partnering With Another Brand 90015 90002 If you’re just learning how to get followers on Instagram, a tricked I learned while working on my case study was to take my own product photos.Instead of reposting other people’s content, other brands reposted one of my photos crediting me. Since the brand has nearly 300k followers I ended up getting a few new Instagram followers from their audience. I did not have to do any upfront work aside from taking my own photos. I did not even have to reach out to get new followers on Instagram. They reached out to me. And they were not the only brand to do so. 90003 90012 90009 90171 # 12. Use Instagram Analytics Tools to Gain More Instagram Followers 90010 90015 90002 Instagram analytics can give information to you about your following, but there are many free tools in the marketplace that can give you more interesting information.Things like engagement rate, new followers, Instagram unfollowers, and inactive accounts can give you insight that will shape how you get more followers on Instagram. The best Instagram analytics tools in the market right now include: 90003 90176 90177 Sprout Social 90178 90177 Iconosquare 90178 90177 Keyhole 90178 90177 Curalate 90178 90177 Socialbakers 90178 90187 90002 All these Instagram analytics tools provide valid and highly informative information that can help you better understand your audience.This data can also highlight the right content that leads to increasing Instagram followers, which should lead to more sales for your online business. 90003 90008 90009 Instagram Followers Apps 90010 90011 90002 When I first started building my store’s Instagram account, I used a bot, an app to increase Instagram followers, called Instagress. It worked really well at first which allowed me to easily build up the first few thousand Instagram followers. Eventually, I stopped because I did not need it anymore.Unfortunately, Instagress and other apps to increase Instagram followers usually get shut down. And some people who use them can get their entire Instagram account shut down. While they can work well, the risk just is not worth it. 90003 90002 The apps to increase Instagram followers that you can use include marketing automation tools like Buffer, HubSpot, or Hootsuite. 90003 90002 Free Instagram follower apps include: 90003 90176 90177 Followers for Instagram 90202 Discover Instagram accounts that have unfollowed you, those who have not followed you back and similar accounts you should be following through Followers for Instagram.This Instagram follower app is perfect to understand how to make your followers happy and what content to post in order to get more followers on Instagram. Reach out to those who unfollowed you to find out why and start to improve your Instagram follower metrics today. 90178 90177 Crowdfire 90202 Inactive followers are a much talked about topic within any social media platform, and Instagram is no different. Inactive Instagram followers could be spam accounts or accounts from people who no longer engage on the platform so if you are looking to grow your following and engagement level, it would be a good idea to ax your list of inactive followers.Crowdfire identifies your inactive followers, recognizes when people unfollow you, and helps you find new followers. 90178 90177 Get Followers 90202 Get Followers & Get Likes is a free Instagram followers app aimed at increasing both followers and likes. Providing information on hashtags and followers, this app allows you to analyze information and make great decisions that will increase Instagram followers on your account straight away. 90178 90177 Social Rocket 90202 Social Rocket gamifies social media engagement to motivate you to interact more.Although not a great long-term strategy this could be a great starting point. The basic premise is that every time you like someone else’s post you will gain points to exchange for followers or likes on your own posts. 90178 90177 Tracker for Instagram 90202 There are not any effective tools for Instagram unfollowing or following accounts in bulk. Tracker for Instagram gives you this option in their app. The app also provides analytics so you can analyze how followers engage with your account.90178 90187 90002 Want to become an Instagram master? Sign up for the free Instagram course taught by Instagram guru Gretta Van Riel. 90003 90008 90009 How to Get Followers on Instagram According to Three Influencers 90010 90011 90002 90224 Juanika Dildy is the founder of the popular website The Ladypreneur. Her Instagram account has gained over 16.1k followers. Here’s her advice on how to gain followers on Instagram: 90225 90003 90002 90009 90229 What’s been your secret to getting over 16k followers on Instagram? 90010 90003 90002 Engagement makes a difference.It’s important that your followers know that you appreciate them just as much as they do you. For increased engagement, users should search the hashtags used to attract followers, find users that stand out, like a few pics and comment. You’ll gain the curiosity of those you’ve engaged with, they’ll follow your page, and tag their friends on your posts. 90003 90002 90009 Did you use any apps to increase Instagram followers? 90010 90003 90002 Initially, tools like Instagress were useful for engagement, but with the ability to target followers and sponsor content, they’re no longer needed.90003 90002 90009 What advice would you give someone who asks you how to get followers on Instagram? 90010 90003 90002 Post, post, post! The more users [you have seeing] your content, the more familiar they’ll become with your brand, causing them to like, follow, and share. The more you post, the more users feel like they know you. 90003 90002 Imagine if you woke up at midnight to a noise in the kitchen. You run downstairs to find Oprah drinking a cup of coffee. Most people would not call the cops, why? Because they’ve seen so much of her content, they feel like they know her.Some would even feel privileged to have her in their kitchen. That’s the effect that constant content provides for influencers. 90003 90002 90009 If you had to name one thing you do different than anyone else on Instagram, what would that be? 90010 90003 90002 My account encourages, inspires AND informs. It influences the influencers with a brand voice that relates and educates. It attracts the «SHE-E-O» and the girl next door. 90003 90002 90224 Talia Koren is the mastermind behind the ever so popular Work Week Lunch which has an astounding 114k followers and counting.We asked her what the best way to get Instagram followers is and this is what she told us: 90225 90003 90002 90009 90260 What’s helped you grow your Instagram followers to a six figure number? 90010 90003 90002 I listen to my audience and give them what they ask for. It shows that I’m invested in them and in return they give me their time and attention. Also, consistency. I show up every single day with valuable content in posts and in stories that helps them instead of just talking about myself.Lastly, I pay close attention to the changes to the platform. Using new features like story highlights and understanding the changes to the algorithm helped me grow too. 90003 90002 90009 Have you used any tools to help you grow the number of followers on Instagram you have? 90010 90003 90002 I do not use any tools outside of the analytics within Instagram. They’re great! Analytics are important because they help you figure out what’s working and what’s not. 90003 90002 90009 We often get asked how to get followers on Instagram, what should someone starting out focus on? 90010 90003 90002 When you’re starting from 0 or less than 1,000 do not pay attention to the follower number so much.It’s going to go up and down and it’s going to be slow. Instead focus on ways you can connect with and help others and get them talking about you. 90003 90002 90009 What do you think separates your Instagram account from others out there? 90010 90003 90002 Well, my account is not that different from many out there but I do not post any pictures of myself. It’s not about me it’s about my audience! I also use stories as a vlogging channel which my followers love. 90003 90002 90224 Gracie Parish is an Instagram influencer who grew her Instagram following to an impressive 41.3k. We asked her to share her advice on how to get followers on Instagram, here’s what she said: 90225 90003 90002 90009 90289 What steps did you take to get over 41,000 followers on Instagram? 90010 90003 90002 I take a lot of time to engage with my followers through Instagram, emails, Facebook, and Pinterest. I take time each week to respond to as many followers as I can as well as I make sure to engage with my followers on their posts as well. Through collaborations, I have been able to cross-promote with many bloggers or brands that I feel fit my brand and this has really helped grow my following.90003 90002 90009 What’s had the biggest impact on increasing your Instagram followers? 90010 90003 90002 I work really hard on building authenticity on my blog to create a more authentic relationship with my followers. To do this I only promote brands and products I truly believe in. Through five years of blogging, I really realized how to pick the brands that fit my blog and style best as well as the brands that my followers enjoy seeing which has contributed to my success. 90003 90002 90009 If someone asked you how to get followers on Instagram what advice would you share? 90010 90003 90002 Be yourself and do not lose confidence in yourself.Building a blog took years of hard work, and if you are able to maintain a brand and stay true to yourself, your followers will take notice of that. I would also advise someone to not get discouraged in the beginning, because it takes a lot of time and practice. No [influencer] was an overnight success. 90003 90002 90009 What’s the one thing your Instagram does differently than other Instagram accounts? 90010 90003 90002 One thing my instagram does differently than other accounts is I really try and give followers insight into my real life.While a lot of my content is sponsored, I really try to posts real, quality posts as well to help my followers get to know me better and give them the content they are asking to see. A lot of bloggers get caught up in the business aspect and while a blog is a business, it is important to not lose your authenticity and to stay real with your followers. 90003 90008 90009 How to Get Followers on Instagram 90010 Summary 90011 90002 Figuring out how to get followers on Instagram is the hardest in the beginning.Once you’ve passed your first 10,000 followers you’ll need to continue using some or all of the strategies in this article to keep growing your account to 100k or even beyond one million. Do not forget to update your profile regularly, especially your Instagram bio to include new CTAs or interesting news. At the end of the day, you’ll need to put yourself out there more than you ever have before. Maybe posting on Instagram three times a day every day of the week to help you grow your visibility. But eventually, all that hard work will pay off.And you’ll have gained an Instagram following you can be proud of. 90003 90002 Want to learn more Instagram hacks? Sign up for Shopify’s free Instagram course today! 90003 90012 90009 How to Get Followers on Instagram Recap 90010 90015 90002 # 1. Join Instagram Engagement Groups 90003 90002 # 2. Repost Others ‘Content 90003 90002 # 3. Get your Instagram Account Promoted on Buzzfeed 90003 90002 # 4. Ask Customers to Share their Photos 90003 90002 # 5. Have a consistent style that hooks people in 90003 90002 # 6.Hashtags to Get Followers on Instagram 90003 90002 # 7. Use your Instagram Posts in Blog Posts 90003 90002 # 8. Follow People who Like Competing Pages 90003 90002 # 9. Work with Influencers — How to Get Followers on Instagram 90003 90002 # 10. Host Giveaways 90003 90002 # 11. Partner with Another Brand 90003 90002 # 12. Use Instagram Analytics Tools 90003 90002 90003 90002 90009 How many followers on Instagram do you have right now? Comment below! 90010 90003 90002 Discover thousands of products you can start selling online.No commitment, no credit card required. 90003 90002 Get Oberlo Now. It’s Free. 90003 90008 90009 Want to Learn More? 90010 90011 90362 90002 Nicole Martins Ferreira 90003 90002 Nicole Martins Ferreira is a content marketer at Oberlo and experienced ecommerce entrepreneur. She’s been building online stores since 2013 and sharing her secrets with Oberlo users since 2016. Follow her on Twitter @nicolemarfer. 90003 .90000 How To Get Followers On Instagram: Step-By-Step Guide To 20k 90001 90002 Instagram is a naturally a great place for brands of all shapes and sizes to gain exposure. However, growing an engaged and loyal audience on the app is no easy task. One of Hopper HQ’s guest writers Johannes explains just how to get followers on Instagram in this detailed guide … 90003 90002 90005 Contents: 90006 90003 90008 Step 1: Growing from 0 to 100 Instagram followers 90009 Step 2: Growing to 1,000 Instagram followers 90009 Step 3: Growing to 5,000 Instagram followers 90009 Step 4: Growing to 10,000 Instagram followers 90009 Step 5: Growing to 20,000 Instagram followers and beyond 90013 90014 90002 If you’ve ended up clicking on this article, I’ll take a wild guess and assume that you care about growing your Instagram account.90005 ‘How to get followers on Instagram?’ 90006 is a question on every marketer’s mind. 90003 90002 Sadly, the majority of articles published on the topic are either too vague or too case-specific, and mostly present a couple of low-impact and / or exhaustively time-consuming ideas. 90009 90003 90002 In addition to that, these Instagram follower growth strategies need to be updated almost as often as Instagram updates its ranking algorithm — there’s a good chance that the tips shared in 2017 are long outdated, because well, Instagram has changed a lot in the past 2 years.90003 90002 I [@gettinggrowth] have been doing Instagram Marketing for a couple of years now. During that time, I’ve tested ridiculous amounts of different methods for growing mine and my clients ‘accounts. 90003 90002 Through these experiences, I’ve compiled a set of 90027 universal 90028 and 90027 effective 90028 ways to get followers on Instagram. In my attempts to organize them somehow, I came up with this step-by-step guide to growing a follower base, more specifically: a road to 20k.90003 90002 But before you get started with it, it’s time for a quick reality check: A silver bullet strategy that will suddenly bring you to the 1k, 10k or 20k mark, 90005 does not exist 90006. 90003 90002 When it comes to how to get followers on Instagram, timing is everything. Yes, there is a set of activities that you can do to increase your following. However, suddenly going full-speed with all of them is not going to result in anything remarkable, as the effectiveness of each action changes after reaching a certain follower milestone.90003 90002 For instance, there’s no point in buying a shout-out to your account for a 100 bucks from a big influencer while you have 10 followers. Yes, you might get some followers from that, but the price per follower would be unreasonably high. It would be much more effective when you’ve already established a strong identity and following on Instagram, and are looking to speed up the snowball effect. 90003 .90000 27 Tips that Actually Work 90001 90002 Want to know how to get followers on Instagram? And how to do it the right way, without shelling out big bucks or engaging in shady tactics? You’ve come to the right place. 90003 90002 Sure, there are shortcuts you could take like buying followers or using bots. But Instagram has stepped up its game when it comes to spotting and removing «inauthentic activity.» These shady tactics might boost your follower count for a short time, but they will not do you any favors long-term.90003 90002 Your goal is to grow a following of 90007 real 90008 people that actually care about and engage with your brand. That’s the only way your Instagram strategy will deliver real business results. 90003 90002 Click on any tip below to learn more, or keep scrolling for the complete list of ways to get followers on Instagram for free. 90003 90012 How to get followers on Instagram for free: 27 simple tips 90013 90014 1. 90015 Have a thoughtful Instagram strategy 90016 90017 90014 2.90015 Define your target audience 90016 90017 90014 3. 90015 Create a consistent brand story and aesthetic 90016 90017 90014 4. 90015 Craft a great bio and profile 90016 90017 90014 5. 90015 Share engaging content 90016 90017 90014 6. 90015 Promote your Instagram presence on other social networks 90016 90017 90014 7. 90015 Share your Instagram account in other communications 90016 90017 90014 8. 90015 Use the Instagram nametag 90016 90017 90014 9. 90015 Use relevant hashtags 90016 90017 90014 10.90015 Aim to get featured 90016 90017 90014 11. 90015 Tag your location 90016 90017 90014 12. 90015 Aim for the Explore tab 90016 90017 90014 13. 90015 Follow other relevant users 90016 90017 90014 14. 90015 Engage with existing communities 90016 90017 90014 15. 90015 Tag relevant users 90016 90017 90014 16. 90015 Ask your followers to tag their friends 90016 90017 90014 17. 90015 Post consistently 90016 90017 90014 18. 90015 Post at the right time 90016 90017 90014 19.90015 Schedule your posts 90016 90017 90014 20. 90015 Write compelling captions 90016 90017 90014 21. 90015 Embrace Instagram Stories 90016 90017 90014 22. 90015 Use interactivity features 90016 90017 90014 23. 90015 Try an Instagram Live collaboration 90016 90017 90014 24. 90015 Make the most of Stories highlights 90016 90017 90014 25. 90015 Run contests 90016 90017 90014 26. 90015 Consider Instagram advertising 90016 90017 90014 27. 90015 Learn from Instagram Insights 90016 90017 90002 90123 Bonus: Download a free checklist 90124 that reveals the exact steps a lifestyle photographer used to grow from 0 to 600,000 followers on Instagram with no budget and no expensive gear.90003 90126 1. Have a thoughtful Instagram strategy 90127 90002 Using any social network without a clear plan leads to wasted resources and a low return on investment. 90003 90002 Since you’re reading this post, you’re clearly aiming to get more Instagram followers. This is a great goal to start with. But it needs to be part of a larger strategy that connects to your overall business strategy and marketing objectives. 90003 90002 Think about 90007 why 90008 you want to get more Instagram followers.Maybe you want to: 90003 90136 90137 increase brand awareness 90138 90137 boost product sales 90138 90137 drive traffic to your website. 90138 90143 90002 Staying focused on these business-oriented goals will help keep your Instagram account consistent. It will help you tell a compelling brand story that appeals to new profile visitors and helps build (and keep) a loyal following. 90145 90145 In our guide to using Instagram for business, we walk you through each step of creating a strategy to help you get more Instagram followers.90003 90126 2. Define your target audience 90127 90002 Ask yourself some questions about who you are trying to reach: 90003 90136 90137 How old are they? 90138 90137 Where do they live? 90138 90137 What do they do for work? 90138 90137 When and how do they use Instagram? 90138 90137 What are their pain points and challenges? 90138 90143 90002 Answering these questions will help you craft the right kind of Instagram content to bring in reach the right Instagram followers. 90003 90126 3.Create a consistent brand story and aesthetic 90127 90002 Maybe you want to satisfy curiosity by showing off how your product is made. Or share an employee’s perspective to humanize your brand. If you want to position your brand in an aspirational way, you could try showcasing the lifestyle or achievements of your customers. 90003 90002 No matter what you want to achieve, make sure to maintain a consistent brand personality, visual look, and story. Your posts should be easily recognizable and relatable at a glance.90003 90002 For example, if you like succulents (and you do, right?), You might love the all-succulent grid created by Tierra Sol Studio: 90003 90002 90003 90126 4. Craft a great bio and profile 90127 90002 Your profile is the backbone of your presence on Instagram, and a well-crafted one is key to growing your audience. 90003 90002 Two-thirds of Instagram business profile visits are from non-followers. Your profile needs to convince those new views to click the follow button. They will not do so if your profile is unclear, incomplete, or unappealing.90003 90002 Here’s what you can include in your profile: 90003 90136 90137 90123 Name 90124: Up to 30 characters, and included in Instagram search, so you may wish to include a keyword. 90138 90137 90123 Username 90124: Make it the same as your other social channels. This will make it easy for your followers on other platforms to find you on Instagram. 90138 90137 90123 Website 90124: The only place on Instagram where you can include a clickable link (aside from calls to action in ads or swiping up on Stories).90138 90137 90123 Bio 90124: 150 characters to convey your brand identity and show new visitors why they should follow you. 90138 90143 90002 90145 Check out our Instagram bio ideas and tips for strategies to make the most of your profile. 90003 90126 5. Share engaging content 90127 90002 Great content gets people to like, comment on, and share your posts. That engagement gives you an Instagram algorithm boost and helps you get more reach and new followers. 90145 90145 Everything you post must be interesting to your target audience.Your goal is to inform, engage, and entertain them with content. Your visuals must be compelling and your captions engaging. 90003 90126 6. Promote your Instagram presence on other social networks 90127 90002 If you want to get more Instagram followers, you need to make it easy for people to find you. 90003 90002 In other words, you need to make your Instagram profile easily discoverable. 90003 90002 If you’ve already built a following on another social network, let those fans know about your Instagram account.Share a link to your Instagram profile and give your existing social followers a reason to check it out. (Like an Instagram-exclusive coupon code.) 90003 90002 The automotive and industrial supplier Schaeffler Group has more than 107,000 followers on LinkedIn. When they launched their Instagram account, it was an obvious choice to promote it to that existing group of potential followers. 90003 90002 If you’re just starting your Instagram account, make sure to post some content before you promote the account elsewhere.Aim for a minimum of 12 posts. 90145 90145 You could also highlight some of your best Instagram posts on your other channels. Consider boosting these posts with paid advertising to ensure that more of your followers follow you on Instagram. 90003 90126 7. Share your Instagram account in other communications 90127 90002 All communication tools-both online and offline-give you an opportunity to direct people to your Instagram account. 90003 90002 Make sure you have links to your Instagram account on your website, in your email signature, and in your online newsletters.This will ensure that people who are already in contact with your brand online can find you on social media. 90003 90002 90145 90145 If you’re promoting a new Instagram account, a quick email blast highlighting some gorgeous posts is a great way to get some free Instagram followers fast. 90003 90126 8. Use the Instagram nametag 90127 90002 Your Instagram nametag is a scannable code that allows Instagram users to follow you instantly. We said earlier that even offline communications materials offer a chance to promote your Instagram account.The Instagram nametag is an easy and effective way to promote your account on offline materials like packing slips, signage, and product packaging. 90003 90002 90003 90002 Your nametag is also a great way to get new followers in real time at networking events and conferences. People you connect with in person can scan your code to follow you without having to type out your handle. 90145 90145 Access your Instagram nametag by tapping on the three lines icon at the top right of your Instagram profile.90003 90126 9. Use relevant hashtags 90127 90002 Hashtags make your posts and Stories discoverable to people searching for content related to your brand, industry, or products. 90003 90002 Before using hashtags to get more Instagram followers, make sure you know the DOs & DON’Ts of using hashtags on Instagram. 90003 90014 90123 DO: Find and use what’s popular. 90124 90017 90002 Use the search function within Instagram to find popular hashtags related to your product, service, or industry.Then, set up a stream in Hootsuite to monitor content posted with that hashtag on Instagram so you can get a sense of what kind of content people respond to. 90003 90014 90123 DO: Create your own hashtag. 90124 90017 90002 Come up with your own hashtag that will motivate your audience to share photos related to your brand. 90003 90014 90123 DO NOT: Go overboard. 90124 90017 90002 Using too many hashtags can be distracting for your audience and dilute your message. It can also come off as desperate or, worse, spammy.90003 90014 90123 DO NOT: Use hashtag gimmicks. 90124 90017 90002 Using hashtags such as #likeforlike, #tagsforlikes, or #followme may give you a temporary boost in followers. But they will likely be spammers or people only interested in being followed back. And that will not will help you build a meaningful, engaged community on Instagram. Instead, focus on using hashtags specific to your photo, product, or business. 90003 90014 90123 DO NOT: Forget to use hashtags in Stories. 90124 90017 90002 Make use of the hashtag sticker in Stories to maximize your chances of reaching new followers.90145 90145 For more on mastering the hashtag, here’s everything you need to know about using Instagram hashtags. 90003 90126 10. Aim to get featured 90127 90002 Feature accounts are simply Instagram accounts that curate and reshare other users ‘content based on a hashtag or tagging. Some of these accounts have a huge following, and having them share one of your posts (along with your handle) can send a new stream of followers your way. 90003 90002 There’s a feature account for just about every niche and interest on Instagram.You’ll start to uncover them as you do your hashtag research, as recommended in the previous tip. Some of them can get pretty specific. 90003 90002 For example, @elite_owls features only photos of owls. The account has more than 43,000 followers. 90003 90291 90292 90002 But the mother of all feature accounts is Instagram itself. Every week, Instagram posts a new Weekend Hashtag Project challenge. Users who create photos and use the relevant hashtag have a chance to be featured on the main Instagram account.90003 90295 90292 90002 90145 Keep an eye on @instagram for info on the Weekend Hashtag Project. 90003 90126 11. Tag your location 90127 90002 Any time there’s a clear location element in your post or Story, it’s worth adding a location tag. It’s one more easy way for people to find your content on Instagram. 90003 90002 If your business has a physical location, make sure to tag it and encourage customers to do the same. Users can then click on that location and see all photos and Stories posted from your store, restaurant, or office.This can help expose your brand (and Instagram account) to more people. 90003 90002 For example, here’s what you get when you search for the location of Van Wonderen Stroopwafels in Amsterdam: 90003 90002 90003 90002 If you’re posting from a conference or event, adding your location can help you connect with other attendees, exposing your account to a highly targeted group of new potential Instagram followers. 90145 90003 90313 90292 90126 12. Aim for the Explore tab 90127 90002 The Explore tab is what you see when you click on the magnifying glass icon at the bottom of the Instagram app.According to Instagram itself, this is where «you can find photos and videos that you might like from accounts you do not yet follow.» 90003 90002 90003 90002 The Explore tab features Instagram posts, Stories, and IGTV. Users first see a grid of content chosen by the algorithm. They then have the option to choose to dive deeper into specific content subjects using the topic channels at the top of the screen. 90003 90002 More than 200 million people visit the Explore tab every day. That’s a huge opportunity for brands looking to grow their audience.90145 90145 So, how can you get your content to appear on the Explore tab? It’s not easy. Luckily, we’ve got an entire article dedicated to helping you figure it out. 90003 90126 13. Follow other relevant users 90127 90002 When you follow a user on Instagram there’s a good chance they will check out your feed. If it’s full of compelling content that’s relevant to their interests, they’re likely to return the favor. 90003 90002 Social listening is a great way to find conversations relevant to your brand.And from there you can easily identify influential users (a.k.a. influencers) to follow. It’s a great idea to follow those top users ‘followers, too. 90003 90002 90334 90335 90003 90002 But keep in mind that you should not follow too many other accounts too fast. Your follower ratio is important for credibility. 90145 90145 Of course, following is just the first step. To maximize the number of new followers, you also need to … 90003 90126 14. Engage with existing communities 90127 90002 Like all social media networks, Instagram is about the communities built within it.You want to engage with those communities. 90003 90002 Get involved by liking, commenting on, and sharing content from other credible users in your community. Avoid generic comments (like «Awesome post!») That look like they come from bots. 90003 90002 This helps draw attention (and potential new followers) in three ways: 90003 90349 90137 People see when you like and comment on their posts and may check out your profile to return the favor. 90138 90137 When anyone interacts with your content, it appears on their followers ‘Activity tab, exposing you to an extended new audience.90138 90137 More engagement is a great signal to the Instagram algorithm and increases your chances of making it to the Explore tab. 90138 90356 90002 90145 Think your product or brand does not have a relevant community? Consider that slime popping and makeup shaving were among the top niche communities on Instagram in 2018. There really is a community for everyone. 90003 90126 15. Tag relevant users 90127 90002 You can tag Instagram users featured in your photos with an @ -mention in your caption or by using Instagram’s tagging functionality.Either way, they’ll receive a notification when you do so. 90003 90002 Tagging someone encourages them to engage with the post and share it with their own following. 90145 90145 When you tag someone on Instagram Stories, they can share that content to their own Story with just a couple of taps. If they do so, everyone who views their Story sees your user name and can click through to your account. 90003 90126 16. Ask your followers to tag their friends 90127 90002 Every once in a while, try encouraging your followers to tag their friends in the comments.This can help expose your Instagram account to a larger network of people. 90003 90372 90292 90002 90145 90145 Save this for your most compelling or feel-good content. Users should feel like they’re doing their friends a favor by tagging them. 90003 90126 17. Post consistently 90127 90002 Your existing followers want to see content from you. That’s why they followed you in the first place. 90003 90002 As we just mentioned, when users interact with your posts, that activity is visible to their followers.So give them something great to interact with! 90145 90145 How often should you post? An analysis by Tailwind found that daily posting will «grow followers four times faster than posting less than once a week.» 90003 90126 18. Post at the right time 90127 90002 Yes, Instagram uses an algorithm rather than a chronological feed. However, timing is still important, as it’s one of the signals the algorithm considers. 90003 90002 Hootsuite worked with Unmetric to determine the best time to post on Instagram based on your industry.To figure out the best time to post for your own brand, consider your audience. What does their typical day look like? When are they most active on Instagram? 90145 90145 Start testing various times and measuring results. If you’re a retail brand, for example, you might want to test posting during commute times and on the weekends when people are not at work. 90003 90126 19. Schedule your posts 90127 90002 Is the best time to post not a convenient time to be on Instagram? Use a tool like Hootsuite to schedule and publish directly to Instagram.90003 90002 90399 90335 90003 90002 Scheduling your posts in advance allows you to plan a cohesive Instagram grid that tells an overarching story. It also allows you to dedicate time to creating excellent captions, rather than trying to come up with something witty on the fly. 90145 90145 On that note … 90003 90126 20. Write compelling captions 90127 90002 Although Instagram is a visual platform, your captions play a big role in increasing engagement, thereby helping you get more reach and engagement.And, as you’ve already seen, reach and engagement are key factors in how to get more followers on Instagram. 90003 90002 Here are some key strategies to keep in mind: 90003 90136 90137 90123 Put the most important words up front 90124. Captions in users ‘feeds cut off after a few lines of text, so convey the most compelling information right off the top. 90138 90137 90123 Ask a question 90124. This makes it easy for your audience to leave a comment. That engagement will help make your account visible to more people.90138 90137 90123 Try emoji 90124. Emoji can help draw the reader’s eye and are appropriate for most types of accounts on this visual social network. 90138 90137 90123 Try different caption lengths 90124. Instagram allows long-form captions, so you can test out some in-depth storytelling if your post warrants it. Ultra-short captions can also be very effective when the visuals speak for themselves. 90138 90143 90002 Photographer Matt Payne posts visually stunning images. But he also backs them up with great captions that make viewers want to see more.90003 90432 90292 90002 90145 90145 You can find more tips, along with plenty of great brand examples, in our guide to writing great captions that drive engagement. 90003 90126 21. Embrace Instagram Stories 90127 90002 We’ve mentioned Stories in several of the tips already, but it’s worth calling this feature out specifically. Simply put, if you want more Instagram followers, you need to use Instagram Stories. Half a billion Instagram accounts use Stories every day, and 45% of the most-viewed stories are from businesses 90003 90002 People who use Stories are highly engaged.According to Instagram, nearly one in five stories results in a direct message. 90003 90002 Use the hashtag and location features in your stories to expose them to people who do not already follow you. This is a great, and still underused, way to get followers on Instagram for free. 90145 90145 Learn more in our complete guide to using Instagram Stories. 90003 90126 22. Use interactivity features 90127 90002 Instagram Stories offer plenty of interactive features to get users engaged, like poll or question stickers.90003 90002 Polling stickers increased three-second video views in 90% of Instagram’s beta campaigns for this feature. 90003 90002 90145 90145 If users come across your Story from a hashtag or location page, that immediate opportunity to engage is a great way to make them want to learn more about your brand by giving you a follow. 90003 90126 23. Try an Instagram Live collaboration 90127 90002 Instagram is the perfect place to take advantage of live video, a trend that is continuing to grow on social media.Through interactive features like questions and comments, you can engage with viewers in real time, creating more of that precious engagement that can help boost your reach. 90003 90002 Live videos appear within your brand’s Story. When the live video ends, you can let it disappear or choose to make it available for replay on your story for 24 hours. Users are notified when an account they follow starts broadcasting live, so a live video really grabs attention. 90145 90145 To get your Live video in front of a whole new audience, use the «Go live with a friend» option to co-host a live video with someone else in your industry.Ask the other person to host a Live video, then invite you as a guest. The two of you will appear in a split screen, introducing you to all of their followers. 90003 90002 Here’s what it looked like when Demi Lovato joined Wilmer Valderrama’s Instagram Live, a move that got fans more than a little excited. 90145 90003 90469 90470 Demi Lovato looked healthy and happy on Instagram Live with Wilmer Valderrama who gushed over her: 90003 90002 «You look awesome, girl!» pic.twitter.com/NF1nF9Uplo 90003 90002 — Pop Crave (@PopCrave) April 30, 2019 90003 90292 90126 24.Make the most of Stories highlights 90127 90002 Stories highlights give you an opportunity to introduce your brand to people who visit your profile. Pack those highlights with loads of great info and content to show new visitors exactly why they should click Follow. 90003 90002 Make great use of the cover photos on your highlights, too. Vancouver nail artist Bee Lalli does a great job of this on the Instagram account for her salon, @ClassyClaws. 90145 90145 90003.90000 11 Ways to Get More (Real!) Instagram Followers 90001 90002 Instagram quickly outgrew its first impression as a fun app for kids and has become a serious content marketing, selling, networking and audience building tool for individuals and brands. It’s one of the most popular social networking sites on the planet, with over 200 million active monthly members sharing 60 million images and 1.6 billion likes per day. 90003 90002 Just how awesome is it? Engagement rates for brands on most social networks are less than 0.1%, but Instagram blows them all away. The average Instagram engagement rate for brands in a 2014 Forrester study was an epic 90005 58 times higher than on Facebook 90006. 90003 90002 You can not argue with numbers like that. But that’s just average. And as I advocate across all manners of online marketing, you do not want to be average! It’s not a dream or a goal. 90003 90002 Sure, 58 times greater engagement than Facebook sounds great, but you can do so much better than that on Instagram.Whether you’re a big brand or maybe just wondering how to become Instagram famous, I do not want you to strive for average; I want you to reach for the stars and become an Instagram unicorn. A digital unicorn is that magical, rare creature that outperforms all others by orders of magnitude. 90003 90002 And you’re going to accomplish this by working these eleven amazing Instagram hacks into your social strategy. 90013 Check out these attention-getting ideas for your Instagram captions, hashtags, profile, and more, and see what to post on Instagram to get more followers and way more visibility and engagement too.90014 90003 90016 1. Cross-promote your dedicated hashtag. 90017 90002 That’s nice that you created a #joesgarage hashtag for your company, but who knows to use it to share content about you? Make sure it’s in your profile, but take the game offline and have it printed on your receipts, in print ads, on signage in your store and at relevant events. 90003 90002 If you’re on radio and TV, direct people to use your hashtag. Integrate online and offline campaigns by ensuring it’s listed on your other social profiles, on your website, and in your email blasts.Do not just hope people will find it. 90003 90016 2. Get creative with hashtagging. 90017 90002 When it comes to Instagram caption ideas, you need to look beyond the one-word, obvious hashtags. Sure, you want to use those, too, but mix it up and use hashtags to tell part of your story. Be funny, ironic, or outrageous — just do not be BORING. Collaborative workspace company WeWork is great at this, and they include a fun mix of Instagram content, too. 90003 90016 3. Participate in massively popular conversations.90017 90002 For every post, use a mix of topically relevant hashtags such as #woodworking for a carpentry company, for example, as well as trending, super-popular hashtags wherever you can. 90003 90002 The really specific hashtags are like long-tail keywords in that they show more intent and help you find the right people, but the universally trending hashtags like #instagood, #tbt, #photooftheday or even plain old #fun get you in front of more people in general. You need both to achieve growth on a network as big and noisy as Instagram.90003 90016 4. Make the most of your bio URL. 90017 90002 It’s prime real estate on your Instagram profile … do you really want your bio to only link to your website homepage, now and forever? Yawn. Change it up at least bi-weekly and use that clickable link in your bio to drive traffic to your newest or most popular content. 90003 90016 5. Get descriptive with your captions. 90017 90002 A picture is worth a thousand words, but you can not skip the words entirely. National Geographic is fantastic at using storytelling alongside their Instagram photos to generate engagement and sharing.While traditional media brands have dropped like flies, NatGeo has thrived across digital and become one of the top brands on Instagram, with over 50 million followers. 90003 90002 Like the other Instagram hacks I’ve included here, this is something you’ll want to commit to working into your strategy over time, so do not worry if it feels weird at first. Your writing will improve as you find your brand’s Instagram voice. 90003 90016 6. Go all in on influencer marketing. 90017 90002 Visit the profiles of each person you’ve identified as an influencer in your space (AKA a person who influences the people you want to get in front of) and «Turn On Post Notifications» to be notified every time they share new content.You can then interact with them regularly and become one of their favorite people or brands. 90003 90016 7. Remove unwanted tagged photos of you from your profile. 90017 90002 If you only want to feature the best user-generated content about you or your brand on your Instagram profile, you can. Now, you can not remove the tagged photos from the site entirely, by choosing «Edit Tags,» selecting the ones you want to remove and choosing «Hide from Profile» (you may need to confirm).It does the trick. 90003 90016 8. Approve photo tags before the content shows on your profile. 90017 90002 Speaking of giving you greater control over which tagged photos appear on your profile, you can change your Instagram setting so tagged photos will not show unless you approve them first. You’ll find this under «Options,» «Photos of You,» and «Add Manually.» 90003 90002 I’m trying to think of a reason why any company would NOT want to do this … Nope. I’ve got nothing. You should absolutely set this up to avoid potentially embarrassing situations.90003 90016 9. Develop your own Instagram style. 90017 90002 It’s human nature to want to fit in, but on Instagram, you want to stand out. Indian beverage brand Frooti has developed such a unique visual content style, it’s instantly recognizable every time a user sees a Frooti post in their newsfeed. Check it out: 90003 90016 10. Get local. 90017 90002 See what’s going on in a specific area (say, your neighborhood, a city you’re targeting in ads, or even an event in a certain location) by going to the search page and choosing the Places tab.Then, type in the name of the place to see all geotagged posts for that location. 90003 90002 Check out more big trends in local social marketing here. 90003 90016 11. Remember your calls to action! 90017 90002 Instagram, like other social networks, is a conversation, not a broadcasting platform. What action do you want people to take on your post? If you do not know that, start over and figure it out. Staples is great at generating engagement by letting people know exactly what they expect them to do with their posts (bonus points if you make it sound fun).Often, that call to action cleverly gets people to share or virally spread Staples ‘content. 90003 90070 How to Get More Followers on Instagram [Summary] 90071 90002 To get more followers on Instagram do the following things: 90003 90074 90075 Promote your dedicated hashtag on your other social profiles, on your website, and your email blast. 90076 90075 Get creative with your hashtags. Be funny, ironic, or outrageous — but never boring! 90076 90075 Watch topically relevant and trending hashtags.Join these conversations to get in front of more people. 90076 90075 Use your bio link to drive traffic to your newest or most popular content. 90076 90075 Write descriptive captions. Storytelling will help generate engagement and sharing. 90076 90075 Interact with top influencers in your space and try to become one of their favorite people or brands. 90076 90075 Do not want a tagged photo of you or your brand on your profile? Edit Tags to hide images from your profile. 90076 90075 Adjust your settings so any potentially embarrassing tagged photos will not show without your approval.90076 90075 Develop your own unique, recognizable visual style. Figure out how you want to stand out and make it so! 90076 90075 Visit the Places tab to see what’s happening locally — your neighborhood, a city you’re targeting in ads, or an event in a certain location. 90076 90075 Use a call to action to tell people what you want them to do with your posts. Find clever ways to get people to share your content. 90076 90097 90002 Are you marketing your business on Instagram? Do you have a favorite Instagram hack or trick to share? Leave yours in the comments below! 90003 90002 90005 This article was originally published at Inc.com. It is republished here with permission. 90006 90003.